All of your WeDidIt fundraising pages are integrated with your social media channels and encourage your viewers (and donors!) to like, send, follow, tweet, etc. about your organization & your campaigns. The Social Media section of the Analytics Dashboard shows you what activity has been generated from your fundraising pages.
If you're not seeing numbers as large as you'd like, check out WeDidIt's Help & Reference Guides for ideas & advice on how to maximize your outreach.